1 of 6 Nick Tait Nick Tiete/Getty ImagesThe latest YouTube craze has become the most profitable, with poker video creators earning more than $2 billion in a single day in March.
That’s according to PokerStars, the popular poker video game provider, which also said its video-streaming platform generated revenue of $2.4 billion last month.
In May, PokerStars said it generated $1.2 billion.
It was the largest monthly revenue for the video game industry in 2017.
PokerStars CEO David Cohen told CNBC’s Squawk Box that it was a “major milestone” for the poker industry.
It is also the second-largest revenue for a video-game company.
Cohen says the new revenue has helped PokerStars expand into other areas, including mobile apps and more online poker.
“The video game business is changing,” Cohen said.
“It’s becoming more and more about poker, and it’s becoming a global business.”
The latest revenue came after PokerStars announced last week that it had launched its own poker streaming service, and added an esports channel to the mix.
The company will offer $5-per-month streaming and $10-per.
month in-person gaming, but will soon offer paid-per view poker.
PokerHub, which is owned by Google, has also recently added video-gaming content to its online service.
The new poker videos, however, have not yet been released.
PokerTalk, another popular poker-related channel, generated just $500,000 in April, according to the company.
Poker Talk is not currently offering any paid-video content, but Cohen told Squawk it is “working with the industry on what content we can put out there and the quality of that content.”
PokerTalk CEO Jeff Jones told Business Insider that the company is “very, very excited” about the new business, which it said is an “exciting opportunity” to bring more gambling-related content to YouTube.
“I think it’s very exciting,” Jones said.
Pokerstars is also expanding its video content, with plans to release “big news” videos about the company’s future strategy and plans for its global expansion.
“We’re going to release content that will help the public understand more about the business, and that’s our mission,” Cohen told Business Insiders.
The video game companies are still in the business of building new games, but they also face the same challenges as poker players.
The game industry is still in a nascent stage.
Most players still don’t know how to play and have limited time to invest in learning new strategies.
That also means the industry still has plenty of players who are playing on their phones or laptops.
Some players are still learning new ways to make money from their games, and new techniques to exploit them.
“As the industry matures and continues to grow, there are a lot of new players,” Cohen added.
“People are really trying to figure out new ways of making money.”